Marketing Guides

22 07, 2019

Why marketing operations needs documentation

By |2020-01-12T03:32:47-06:00July 22nd, 2019|Guides, Marketing, Marketing Automation, Marketing Operations|

Why marketing operations needs documentation   A strong marketing operation requires a blend of marketing fundamentals, project management, technological savvy, workflow definition, and consistent documentation. Balancing these skills is essential to help a department scale and continuously [...]

8 07, 2019

Marketing Team Assessment Matrix Template

By |2020-01-12T04:15:28-06:00July 8th, 2019|Guides, Marketing, Marketing Operations, Resources, Templates|

Marketing Team Assessment for Marketing Leaders  Do more with less. Marketers are being asked to drive results while managing finite resources. This may not be true in every business, but the application of responsible spending and [...]